Welcome To The Blumhouse’s Black Box Review: A Cool Concept Explored With Limitations


Arriving on the scene in 2009 with the blockbuster hit Paranormal Activity, the Blumhouse Productions brand has emerged as one of the industry’s strongest thanks to a relatively simply business strategy. In short, they provide opportunities to (primarily) horror filmmakers to make their visions a reality – but within the constraints of a limited budget that is usually between $3-10 million. The model has produced some fantastic hits, including Jordan Peele’s Get Out, Mike Flanagan’s Oculus, Leigh Whannell’s Upgrade, and Christopher Landon’s Happy Death Day… though those titles also exist on a production record alongside a number of movies that suffer from ideas that don’t feel fully fleshed out, among other issues.

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